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It’s Not The Tool, It’s the Talent

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Time and time again, I get the “hey, what camera is that?” question, as if the camera brand makes my photos better. To the trained eye, you can see some differences, and to be sure, each brand has their feel and features. Yet, all to often, it’s not about the tool, it’s about the talent. Enter photographer Lee Morris, who did a high end fashion shoot with an iPhone 3Gs.

The iPhone Fashion Shoot – Lee Morris Shoots With The 3GS Fstoppers from FStoppers on Vimeo.

Lee Morris of Fstoppers.com shoots a full fashion session with the iPhone 3gs. You can get more info at www.fstoppers.com/iphone.



Gizmodo wrote about it here – A Professional Fashion Shoot With an iPhone 3GS – and it’s just one more point about the importance of talent.

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Originally published on Photo Business News & Forum on July 5, 2010. Comments are closed; this post is part of the archive.

4 thoughts on “It’s Not The Tool, It’s the Talent”

  2. Exactly the lesson I needed to hear. I’ve been complaining about what I have and not taking pictures. Perfect!
  3. After weeks about fretting what I don’t have and not shooting what what I do have, this is the perfect post to slap me back in to reality.
  4. The gear certainly doesn’t matter if you have the right talent but this shoot was done with lots of talent and skills with all the lighting, post production, professional model, and makeup/hair styling.

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